Scholarship@WashULaw
Document Type
Report
Language
English (en)
Publication Date
2024
Publication Title
arXiv
Abstract
The widespread sharing of consumers personal information with third parties raises significant privacy concerns. The California Consumer Privacy Act (CCPA) mandates that online businesses offer consumers the option to opt out of the sale and sharing of personal information. Our study automatically tracks the presence of the opt-out link longitudinally across multiple states after the California Privacy Rights Act (CPRA) went into effect. We categorize websites based on whether they are subject to CCPA and investigate cases of potential non-compliance. We find a number of websites that implement the opt-out link early and across all examined states but also find a significant number of CCPA-subject websites that fail to offer any opt-out methods even when CCPA is in effect. Our findings can shed light on how websites are reacting to the CCPA and identify potential gaps in compliance and opt-out method designs that hinder consumers from exercising CCPA opt-out rights.
Keywords
California Consumer Privacy Act (CCPA), Consumer Protection, Personal Information, Opt-Out, Compliance, Privacy
Publication Citation
Van Tran et al., Measuring Compliance with the California Consumer Privacy Act Over Space and Time, (2024), http://arxiv.org/abs/2403.17225
Repository Citation
Frankenreiter, Jens; Tran, Van; Mehrotra, Aarushi; Chetty, Marshini; Feamster, Nick; and Strahilevitz, Lior, "Measuring Compliance with the California Consumer Privacy Act Over Space and Time" (2024). Scholarship@WashULaw. 658.
https://openscholarship.wustl.edu/law_scholarship/658
Included in
Administrative Law Commons, Consumer Protection Law Commons, Internet Law Commons, Legal Studies Commons, Privacy Law Commons